Unified Data Platform

Introducing the Unified Data Platform

Want to see your rooftops’ performance in real-time? What about knowing which vendors give you the best ROI? You know the questions you most want answered. And now, finally, your data can help.

The Unified Data Platform (UDP) is an unbiased business intelligence tool designed to make your entire group’s data easy to access and use – and even easier to (finally) trust.

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Make Faster, More Effective Decisions With Pre-Built Reports

Get out of “collect and connect hell” and let the Unified Data Platform put all your data (CRM, website, inventory) into a suite of different pre-built reports that help you make faster, more insightful business decisions.

What The Unified Data Platform Helps You Answer

The pre-built suite of reports let you see how your stores performed compared to previous months, to other stores in your group, and even to the industry as a whole.

How does the UDP work?


The UDP brings together three primary 1st party data sources:

  • Customer data generated from your website
  • Lead and sales data from your CRM
  • Inventory data as presented on your website


It then connects those traditionally siloed data sources so you can compare apples-to-apples. This process requires hygiene and normalization to make the data mesh


For ease and speed, the UDP presents your data via a pre-built report library so that you can start seeing insights immediately. Or you can configure custom reports to meet your specific group’s needs


Get access to your connected data, so you can directly query it, connect it to additional datasets, or create your own visualizations.

Why the Unified Data Platform Works for Automotive Groups

Quick visibility, quick changes

Diagnose problems and find opportunities for adjustments in real-time during the month when there is still time to change your trajectory.

Hold partners accountable

Quickly and easily compare performance metrics across stores, channels, and automotive industry averages to hold vendors, employees, and rooftops accountable.

Collaborate with others

Get group-level views and share rooftop-level views so that everyone is looking at the same data - and only the data they need.

Chasing data sucks. But it doesn't need to.

Foureyes solves the challenge of crunching the data for you - no more late nights, errors, or simply taking your best guess when it comes to understanding your performance and ROI.

What previously took days to get access to is now at your fingertips.

Frequently Asked Questions

What is the Unified Data Platform?

The Unified Data Platform (UDP) is a business intelligence tool designed to finally help you make faster, more effective decisions about your rooftops using your own data.

The UDP connects the three key data sources-- customers, sales, and inventory--to enable business leaders to ask and answer questions like:

  • What marketing sources (e.g. Facebook) are driving my sales across all my stores?
  • What inventory is driving traffic?
  • Which salespeople are the best at closing internet leads?
  • What are my top-performing stores doing that my bottom performers aren’t?
Who is it for?

The Unified Data Platform is for automotive groups who cannot easily access their own sales and marketing data because it is siloed in different systems:

  • Understand dealership performance
  • Establish performance benchmarks
  • Make data-driven decisions and measure attribution about sales performance, customer experience, lead generation channels, sales process, etc.
  • Uncover problems
  • Spot opportunities
How does it work?

The Unified Data Platform gives automotive groups the ability to collect, connect, visualize, and access their data.

Foureyes collects three primary 1st party data sources:

  • Customer data generated from websites
  • Lead and sales data from CRMs
  • And inventory data as presented on websites

Foureyes connects those traditionally siloed data sources through various steps that clean and normalize the data.

Foureyes visualizes the data via a pre-built report library so that automotive groups can start seeing insights immediately. Automotive groups can also choose to have custom reports configured that meet their specific group’s needs. Foureyes enables access to the connected data for your more technical teams.

Can I see a demo?

Yes! We are running live, virtual demos with interested automotive groups. If you are interested, let us know.

How much does it cost?

The cost of the Unified Data Platform varies based on the number of rooftops in your group. While we're in the Early Adoption phase for our UDP rollout, Foureyes is offering discounted rates to qualifying groups.

How can I see these reports in more detail?

Right here in our Unified Data Platform Report Library! If that still isn't scratching the itch, sign up for a demo and we'd be happy to walk you through it.

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