Blog

Learn why distinguishing a sales lead is complex--and most marketing tools don’t even attempt to do it.

Learn how Foureyes Omni-Tracking connects website tracking to sales performance and gives you visibility into your quality leads so you can translate your marketing metrics to sales opportunities.

See the themes and focuses from NADA 2022 that are making the industry sharper.

Learn a few ways you can evaluate your strategy and see what changes could be useful to better meet your goals during low inventory.

Learn how prospects behave while they shop and how you–the dealership–can accommodate or adjust your sales process to improve the prospect experience and ultimately reach your own goals.

Hear from fellow dealership leaders on what they’re prioritizing and how they’re adjusting to challenges while preparing for the long haul.

Learn how you can connect your desire for customer experience excellence to objective measurements.

With demand high and inventory scarce, prioritizing leads has become more important than ever. It sounds easy–call the ones who are serious, skip the ones who aren’t–but it’s difficult for even the best salespeople to know who’s ready to pull the trigger.

Learn how Foureyes Safety Net can help you protect your long-term sales and ensure every lead gets into the CRM.

Information is power. You can have access to data about what your leads want in order to have better, more informed sales conversations.

A lead may fill out a form online but abandon it before finishing it. Saving abandoned forms and making sure they’re logged in your CRM can increase the number of leads in your sales funnel and enable your team to convert more sales through proactive follow up.

Buyer intent data is important for your business and sales outcomes. Learn how actionable first-party intent data can be used to turn more leads into customers.

Salespeople are busy and their time is valuable. Let them focus their energy on their hottest leads, while also keeping customers who have buying intent engaged with automated, personalized follow up.

As inventory shortages continue, our data science team looked into the average unlogged sales leads (i.e. leads that didn’t get logged to the CRM) of dealership accounts month-over-month.

Provide a better customer experience with lead handling and sales intelligence tools from Foureyes.

What’s my best lead source? Find the answer on the mind of every marketer and sales manager by unlocking your customer, sales, and inventory data with Foureyes.