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NADA Show 2020 Recap

by Pieter Hogeveen
February 21, 2020

If you were unable to attend NADA and visit the Foureyes booth, here’s a recap of what was shared.

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Blog

Applying the Nudge Theory to Automotive

by Danelle Kronmiller
December 11, 2019

In the days of automatic bill pay, grocery delivery, and an app for everything, it’s clear that we like tech that essentially lets us do nothing. And I don’t mean...

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Blog

4 Sales Lessons from Real Car Shoppers

by Joe Horlacher
October 23, 2019

I’ve worked with auto dealerships across the country and 99% of the time, when I ask what their primary goal is, the answer is increasing car sales. A study by...

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Blog

Competing With Convenience

by Laura Hemphill
October 3, 2019

As a consumer, online shopping is appealing because of the convenience. I can browse, research, compare, and purchase—usually all from the comfort of my couch. In automotive, companies like Vroom...

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